Email Marketing Opportunities

• Delivered each week to 12,000 floriculture professionals
• Allows readers to keep up-to-date on the latest industry news and advancements
• News items include headline, abstract and a link to the full text news item online
• Each issue shared with 6,500+ social media followers

Ad Specifications:

• Leaderboard: 600 x 90 px
• Half Page Unti (HPU): 300 x 600 px
• Medium Rectangle: 300 x 250px
• Sponsored Text Ads:
  • 1 image: 150 x 200px; 300 dpi
  • 5- 10- word title
  • Up to 40- word description
  • Website URL
• Featured Video
  • 2- 5- word title
  • 1-2 sentences (or 10-20 words) description
  • URL: Link to video on youtube page
  • Video screenshot: 600px wide and length of the video screen. (Optional; we can create if not supplied)
• For all Images/Ads:
  • Accepted formats: JPG, GIF, animated GIF (if animated GIF, maximum of four loops)
  • Maximum file size: 40 KB

Submit your ad via our uploader site

• Delivered twice a month via email to 12,000 floriculture professionals
• Allows growers access to the information they need to produce the highest quality crops
• Topics featured will include crop culture, research, California Spring Trials, chemical/control trials, university trials, breeder trials, new varieties and pest/disease management
• Each issue is shared with 6,500+ social media followers

Ad Specifications:

• Leaderboard: 600 x 90 pixels
• Medium Rectangle: 300 x 250px
• Sponsored Text Ads:
  • 1 image: 150 x 200px; 300 dpi
  • 5- 10- word title
  • Up to 40- word description
  • Website URL
• For all Images/Ads:
  • Accepted formats: JPG, GIF, animated GIF (if animated GIF, maximum of four loops)
  • Maximum file size: 40 KB

Use this quarterly product spotlight for cost-effective promotion of new products to 12,000 market buyers (sent March, June, September and December).

Overview

• Greenhouse Marketplace is an electronic product release that includes a 50-to-75-word description and a four-color image
• All products are placed in a general product category within the electronic release
• Each item in the email links to the corresponding Spotlight on www.gpnmag.com
• Use Greenhouse Marketplace to:
  • Launch a new product or service
  • Introduce a new sales literature
  • Increase recognition in the market
  • Generate leads

Sponsor Benefits

• High visibility with your product release in the dedicated email
• Products are posted on www.gpnmag.com and linked to your company listing
• ROI with the sponsor receiving a detailed metric and engagement report

Ad Specifications: 

Advertisers to provide:

• One four-color, high-resolution image in JPG or GIF format (we will resize as needed for the site and email)
• A 50-to-75-word description of the product’s features and capabilities. GPN staff will edit for style and content.
• Contact information and URL.

• 12,000 readers receive GPN’s latest editorial information on a specific topic or category to keep them up to date and help them deal with the different challenges they face
• Delivered the final Thursday of each month to all GPN e-newsletter subscribers
• News items include headline, abstract and a link to the full text news item online
• Each issue is shared with 6,500+ social media followers

Sponsor Benefits

• Sponsorship includes all advertising positions within the e-newsletter
• Provides readers with engaging sponsored content tailored to your products and services
• ROI with the sponsor receiving a detailed metric and engagement report

Ad Specifications

• Leaderboard: 600 x 90 pixels
• Medium Rectangle: 300 x 250px
• Sponsored Text Ads:
  • Submit 40 words of text, a photograph of the product and the HTML link to your website
  • Text ad will appear as sponsored content in the news section
  • Product photo dimensions: 152 x 135 pixels
• For all Images/Ads:
  • Accepted formats: JPG, GIF, animated GIF (if animated GIF, maximum of four loops)
  • Maximum file size: 40 KB

Submit your ad via our uploader site

• Delivered monthly to the largest and most influential commercial growers
• Allows 3,000+  readers to keep up-to-date on the latest industry news and advancements
• News items include headline, abstract and a link to the full text news item online
• Each issue shared with 6,500+ social media followers

Ad Specifications:

• Leaderboard: 600 x 90 pixels
• Medium Rectangle: 300 x 250px
• Sponsored Text Ads:
  • 1 image: 150 x 200px; 300 dpi
  • 5- 10- word title
  • Up to 40- word description
  • Website URL
• For all Images/Ads:
  • Accepted formats: JPG, GIF, animated GIF (if animated GIF, maximum of four loops)
  • Maximum file size: 40 KB

Submit your ad via our uploader site

Compress the sales cycle by presenting your success stories to an engaged audience of 12,000 decision makers.

Overview

• Case study delivered via email to recipients
• Opportunity to cover the details of a specific problem encountered and its solution
• Allows readers to see information on the latest industry advancements
• Deep link to supplier’s website within the content
• Hosted on www.gpnmag.com for one year

Sponsor Benefits

• Strong positioning with the sponsor seen as an industry leader
• Exclusive content marketing opportunity with 100 percent share of voice
• ROI with the sponsor receiving a detailed metric and engagement report

Specifications

500-word case study:

• A brief history of the problem
• Location and the name of the client
• What was needed for the solution
• How it was solved, including objectives and benefits
• Author’s name for byline
• The company’s contact information, including phone number, fax number, email address and website
• Note: Avoid using multiple product endorsement quotes and product specifications — links to this information can be incorporated in the case study. Editors reserve the right to edit content for grammar and style. 

Two images and captions:

• High-resolution images, JPG or GIF preferred
• Captions no longer than 45 characters

Sponsor logo

• Dimensions: 120 x 60 logo
• Accepted formats: JPG or GIF

Signed email distribution agreement and current opt-out list are required prior to deployment.

Increase your brand awareness and educate the market by sharing your video with 12,000 GPN subscribers.

Overview

• One supplied video delivered via email
• Opportunity to share your video with an engaged audience; video may include new product information, how-to guide for product usage, testimonials or success stories
• Link to the video on your website or link to archived video hosted on www.gpnmag.com
• Hosted on www.gpnmag.com for one year

Advertiser Benefit

• Exclusive content marketing opportunity with 100 percent share of voice
• Strong positioning with the advertiser seen as an industry leader
• Digital engagement report includes readers’:
  • company
  • name
  • title
  • address
  • phone number

Specifications

Video:

• Duration: 2-3 minutes in length but not exceeding 4 minutes
• Frame size: 30 FPS
• Key Fram: every 30-60 frames (2 seconds)
• Video Data Rate: 600 kbps
• Audio Data Rate: 48 kbps
• Total Data Rate: 648 kbps
• Dimensions: 480 x 360 pixels (4:3 Full Screen) or 480 x 270 pixels (16:9 Wide Screen)
• File Types: .mov or .mp4 format only

Video description:

• Short description of 210 characters including blank spaces and headline (about 30 words)